Marketing communication strategy for a shoe company

PRODUCT Diggaroo dress ar Australian sports premium shoes do from kangaroo trounce. Diggaroo is Colorful and funky athletic shoe. Surprisingly assorted and applicative for sports and casual wear. Because Diggaroo shoes argon made from kangaroo trounce they argon soft, light, durable and flexible by nature. Properties of the kangaroo strap: kangaroo strap is by far the best leather world wide. Its curious cereal structure and features of softness, lightness, extraordinary strength, flexibility and durability is sourced from animals that intent in the wild. There argon two different species of kangaroo which are selected in a year basis on a lower floor(a) strictly controlled and monitored federal government program. Kangaroo leather production Kangaroo is a unique secrete/ unclothe produced in Australia. Kangaroo hides are exported raw or that high-class in Australia into leather and leather products. Recent years witness seen an increase in the number of hide s remaining in Australia for advance processing and a larger amount of kangaroo leather and leather products being exported. Kangaroo leather products are renowned for their strength and are in high demand in the footwear persistence. The kangaroo manufacturing offers huge environmental and economic benefits to the arid rangelands. Yet it comes under constant attack from radical animal liberationists. These attacks, if unchecked, have the capableness to harm industry growth.

Diggaroo needs to continually focus on ensuring the general public is informed about management practices to love them for being extinct. TARGET MARKET Diggaroo is tar stiring t! wo existence segments young adults aged 18 to 25 and adults aged 25 to 45. * Young adults between 18 to 25: these are college or university students witch power of eruditeness comes from there parents money or their full or region time job. They are targeted because they are in the search of a higher standard of living. consequently they like buying... If you want to get a full essay, site it on our website: BestEssayCheap.com

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